Company Philosophy
Not too long ago we were advised, by a business development guy we know, that the following sounds too much like one of those manifestos that were popular with ad agencies about a decade ago. Well, it’s what we think about what we do. So, if it sounds kind of cheesy then we’re kind of cheesy. Perhaps. Or maybe you shouldn’t just listen to what other people say. Instead, stick to what you believe and keep focused on your goals. So…We believe in design for a purpose. We believe that consumers should get what they want. We believe that marketing is about promises... promises you make to your customers. And we’ve been delivering on our promises for over a decade.
Our impressive portfolio speaks for itself, containing exciting design and marketing solutions for a diverse range of clients. Our expertise behind the scenes is just as impressive. Our tight process management provides reassurance to you and ensures timely and efficient approvals and delivery. We live in your world not some strange design cocoon. We’re one of the longest established and most trusted creative agencies because we understand what we do has to work for you and not just for us.
What We Do
In addition to the usual design criteria, we’ve worked with a number of prominent games publishers to help develop their existing IPs, guide new concepts through
to greenlight, and refine product positioning for a first introduction to market.
In addition we’ve written video game scripts and promotional graphic novels
and can supply all of these services under retainer or on an ad hoc project basis.
We have the tools and experience to cut through the noise and put your
brands front of mind.
We specialize in design, branding and strategy for various industries. We handle pretty much anything from brand identity, advertising and packaging to point of sale materials. Pretty much anywhere your customer can interact with your brand.
Our creativity is smart, our thinking is calculated, we’re highly responsive and our team is supportive and reliable. Whatever stage your product is at, we can help ensure that it is planted firmly in the minds of your target audience via sharp positioning, strategic promotions, relevant advertising and stand-out packaging
and POS.
Eddie After establishing a successful design company whilst studying at university,
Eddie became Senior Designer at Chrysalis Records. He established department_x in 1999, which rebranded as an.x in 2005. Eddie brings 20+ years of multi-disciplinary creative design experience to the company.
Jon Jon spent 6 years with Vivendi Universal where he managed the UK sales and marketing teams before moving to the Paris office to run European marketing. Prior to working for Vivendi, Jon spent 6 years at Konami in both the UK and North America, heading up their respective marketing teams.
Key Personnel Bio’s
Jay After graduating from university Jay worked as an in-house designer at a further education college in Yorkshire for 4 years. She then moved to London and worked as the Studio/Localisation Manager at games publisher, Empire Interactive, for over 6 years before joining an.x.
Darren Is an accomplished technical illustrator and art director with over 20 years of experience creating and illustrating a huge range of book titles for major publishers -
Penguin, HarperCollins, Random House and Marshall Cavendish. In addition, he’s run his
own freelance business and worked for design suppliers to the Ministry of Defence.
About
Staff
Areas of expertise
Design
Strategy
Advertising
Marketing Communications
Copywriting
Point Of Sale
Packaging
Content creation and IP development
Game green-light processes
First-party Print Submissions
Video/TV Production
Metal Gear
Client: Konami
Project: Metal Gear Solid
Konami has trusted us with leading the design
for the MGS brand for more than a decade.
MPCA
Client: MPCA
Projects: DVD packaging
It's always great fun working on posters for classic action movie stars.
Castlevania
Client: Konami
Project: Castlevania - Lords of Shadow
A special pack, including a metal mask
we sourced from suppliers in the Far East.
Dark Souls
Client: Namco Bandai
Project: Dark Souls ad campaign
One of the biggest hits of Christmas 2011
supported by this standout ad series.
Splinter Cell
Client: Ubisoft
Project: Splinter Cell
Ubisoft needed a comic book to bridge
the story between two versions of Splinter Cell.
We created one for them.
GVST
Client: Global Vision Sailing Trust
Project: Logo design
This client does great charitable work offering
under privileged kids the chance to participate
in sailing adventures.
COMING SOON
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Suite C, 2nd Floor West
Cross Keys House
22 Queen Street
Salisbury
SP1 1EY
UK
+44 (0) 1722 420820
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An.x Agency Ltd. Company registration number: 5635915 Registered Office: Stable Cottage, Wilsford Cum Lake, Salisbury, Wilts, SP4 7BX, UK